Possibly not, given how professionally promiscuous the Barbadian superstar has been since, sharing a groove with both Coldplay (Princess of China) and our own Calvin Harris (megahit We Found Love).

Unapologetic inevitably follows Rihanna's formula for alternating the sex tiger/chart kitten sound and image across a series of boldly produced, rhythmically dazzling, marginally catchy R'n'B dance tracks. In between the obvious singles (Right Now, with David Guetta, the prime example), this seventh album in as many years actually pushes the chart envelope in terms of sonic audacity.