Companies urged to embrace smartphone and tablet users
Companies who fail to adapt to the surge in the number of people accessing online content through mobile devices risk missing out on millions of potential customers, according to a social media expert.
Companies who fail to adapt to the surge in the number of people accessing online content through mobile devices risk missing out on millions of potential customers, according to a social media expert.
Stewart Fraser, co-founder and chief technology officer of KILTR, said smartphones outsold traditional personal computers for the first time ever in the last quarter of 2010, with suppliers shipping over 100 million mobile devices compared with 92 million desktop computers.
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