AG BARR, manufacturer of Irn-Bru, is unlikely to risk its successful business model by moving its headquarters south of the Border if it pulls off a deal to merge with Robinsons owner Britvic, a City analyst has predicted.
The Cumbernauld-based company saw its share price increase by 7% yesterday, a day after revealing it had initiated talks with its larger drinks rival on a scheme that would see its chief executive Roger White installed as chief executive of the combined group.
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