The National Sheep Association (NSA) is calling for the Food Standards Agency (FSA) to rethink a current advertising campaign, which focuses around beautifully presented lamb chops photographed in the bottom of a urinal.
The National Sheep Association (NSA) is calling for the Food Standards Agency (FSA) to rethink a current advertising campaign, which focuses around beautifully presented lamb chops photographed in the bottom of a urinal.
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ROG WOOD
FSA created the campaign as a way to encourage consumers to look for the food hygiene rating of restaurants and food outlets, however NSA and its members are appalled that lamb has been singled out and saddled with such a negative image.
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