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Branching out: new gardening magazine to launch this month

A new free magazine full of hints and tips about how to get the most from your garden will launch later this month.

Scottish Gardener will be launched by the Herald and Times group on Friday, May 23.

The magazine, which is for beginners through to experienced horticulturalists, offers unique, quality coverage of gardening in Scotland and will feature a range of content including news, events, interviews, features, seasonal advice, style and wildlife.

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It will be Scotland's largest distributed gardening publication, boasting a print circulation of 80,000 copies per issue.

The magazine will be available across Scotland's major cities, with over 500 specialist stockists including garden centres, nurseries, private and public gardens, gardening and outdoor retailers, hotels and landscape suppliers.

A free copy of the launch issue will be included in The Herald on Friday, May 23, while a digital edition is also available.

Magazine Publisher Darren Bruce said: "Following our hugely successful launches of both Scottish Walks and Scottish Cycling in the last two years, Scottish Gardener will soon become the latest addition to our portfolio of freemium publications.

"Recent market research has suggested there is a real appetite for a gardening publication that is specific to Scotland, its beautiful gardens, unique landscape and of course our climate.  This launch will provide our readers with high value, premium and compelling content for free, reaching a huge cross section of audience that will provide a platform for advertisers that no other gardening title can offer in Scotland".

Managing Editor Agnes Stevenson said: "Scotland has famous gardens and many fine specialist nurseries and thanks to our climate, some of the most coveted plants from around the world have made themselves at home in our soil.  In Scottish Gardener we will be celebrating the gardeners, growers, designers, organisations and community groups that make Scotland's gardens such rich and exciting habitats and ones where people, plants and nature can flourish."

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Hobbies and general interest

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