SCOTLAND could be in line for an £80 million boost as tourism chiefs bid to attract visitors who have delayed their holidays because of the Olympics and poor summer weather.
VisitScotland is launching a £3m campaign to tempt exiled Scots and others from the rest of the UK to take a late-season break in the country.
It said the post-Olympic feelgood boost to the country and improving weather in recent weeks offered a unique chance to exploit a quieter part of the year.
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