ACTRESS Lily Collins has been revealed as the star of Scottish textiles company Barrie Knitwear's first ever fashion campaign.
The images, which were photographed by Chanel creative director Karl Lagerfeld, show the actress and model, who is the daughter of Genesis drummer Phil Collins, in Barrie's own range of cashmere garments.
Although Barrie, which was bought by Chanel 18 months ago, has produced some classic collections in the past this will be the Hawick-based company's first foray into the world of high fashion under its own name. The 20-piece collection will be stocked at some of the most exclusive boutiques around the world.
The Barrie label collection will include a range of brightly patterned cashmere separates designed by Odile Massuger, one of the knitwear team based at Chanel. The collection will be made at Barrie's Hawick factory, where staff also manufacture garments for designer brands such as Chanel and Hermes.
The new collection will be available for autumn/winter this year, and it has already been tipped for success by fashion insiders.
Barrie Knitwear sales director Clive Brown said the Chanel buyout had given the Borders company a certain amount of stability, which had allowed for financial investment and created job security.
He added: "I think the new Barrie collection shows the intention our owners have with the business - not only with the couturier but with our own brand as well. Everything they've done is about growing the business - it's not about only making Chanel products. "
Chanel agreed to buy Barrie Knitwear in October 2012 for an undisclosed sum.
For an in-depth look inside the Barrie Knitwear factory see The Herald Magazine tomorrow.
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