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Now it's BBC 2014: Twenty Twelve comedy hit team creates satire on corporation

The BBC has turned its satirical sights on itself and commissioned a follow-up to hit Olympic comedy Twenty Twelve set in Broadcasting House.

Hugh Bonneville returns as Ian Fletcher in W1A, a reference to the postcode of the corporation's London HQ, after landing a job as the fictional head of values at the BBC in the run-up to licence fee negotiations.

There will also be a return for Siobhan Sharpe, played by Jessica Hynes, and her brand of incomprehensible PR gobbledegook.

Writer John Morton said: "It isn't a demolition job on anybody or anything, and it isn't one giant in-joke, and this isn't a game of guessing who is supposed to be who.

"If it is satirical, then it's satirical about an environment, an ethos, and the absurdities of modern corporate life itself. The key principle is to operate at a level of reality just to the left or the right of fact, to create stories that haven't actually happened but that could happen or might have happened."

Head of in-house comedy at the BBC Mark Freeland said the show was "a kind of a love letter" to the corporation.

He said: "But it's a letter that gets mislaid, because the remote computer system is not working and head of recovery, BBC, is stuck in a blue sky brainstorming session in a meeting room that's been double-booked and anyway, the bean bags have gone missing."

The show will run as four 30-minute episodes on BBC2 next year.

A spokeswoman for director general Tony Hall joked: "In a divergent, 360 degrees, flexi-content, on-demand marketplace, this is just the kind of connected proposition that the BBC is prioritising.....what is it...?"

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