Despite receiving no funding from Creative Scotland this year, the Creative Mackintosh Festival, which celebrates the work and art of Charles Rennie Mackintosh, will return to Glasgow from October 12 to 27.
The first Mackintosh festival took place last year and this time it will host more than 30 events, including exhibitions, workshops and the marking of the 40th anniversary of the Charles Rennie Mackintosh Society. Another festival is already planned for 2014, as part of the Year of Homecoming celebrations.
Mackintosh, who lived from 1868 to 1928, left an influential imprint on Glasgow's cityscape with buildings such as the Glasgow School of Art's Mackintosh Building, his church at Queen's Cross and the Scotland Street School, but his life and legacy remained unacknowledged until a revival in the 1990s.
There was a one-off Mackintosh festival in 2006, with more than 100 events, but this year's festival is the second in what is hoped to be a yearly event.
There will be a number of free events and several designed to attract younger audiences who have not yet "discovered" Mackintosh.
Susan Garnsworthy, project manager for the Glasgow Mackintosh Group, said the festival was trying to attract a younger audience.
"We had a good response last year and increased visits to Mackintosh locations which people do not usually go to, such as the Mackintosh church and the Scotland Street School," she said.
"From a standing start last year we had more than 6000 visits, which is not bad for a couple of weeks in October, but we know there is more to do in making an impact, but that is dependent on revenue.
"We are trying to interest more people in Mackintosh, especially young people and it is a busy programme this year."
The festival drew around 6500 visitors last year and received one-off financial backing from the national arts funding body as part of the Year of Creative Scotland celebrations.
Events this year include a photographic exhibition at The Lighthouse in conjunction with Glasgow Building Preservation Trust, a series of events at the Mackintosh church at Queen's Cross, a show by the Scottish artist Archie Forrest at the Willow Tea Rooms and new acquisitions on display at the Kelvingrove Art Gallery and Museum.
The Hill House in Helensburgh will hold an exhibition by Sofia Perina-Miller on the role of flowers in art, there will be a Japanese themed workshop at the Scotland Street School, and there will be an academic reappraisal of Mackintosh's wife, Margaret MacDonald Mackintosh, run by the Hunterian and Kelvingrove Art Gallery and Museum.
Ms Garnsworthy said they were committed to holding another event next year. "We have received backing from the Year of Homecoming so there will be a festival next year. Beyond that, we cannot say," she said.
Caroline Barr, chairwoman of the Creative Mackintosh Festival, said: "The festival is a celebration of the life of Charles Rennie Mackintosh, the innovative Glasgow architect whose work propelled architecture from Victorian flamboyance to modern minimalism.
"We welcome visitors of all ages and have ensured there's something for everyone in this year's programme with a range of exhibitions, talks, tours, kids' activities workshops and walks."
Mackintosh studied evening classes at Glasgow School of Art and years later was commissioned to design the institution's building, widely praised as his masterpiece. He moved to London in 1914 before later travelling to France, where he died in 1928.
A recent study showed nearly 30% of visitors to Mackintosh buildings were from overseas.
The largest source of foreign visitors was from the US and Australia. They in particular visited Glasgow School of Art and the Mackintosh House at Glasgow University.
Last year's Creative Mackintosh event was nominated for a prestigious award recognising excellence in tourism. The festival was shortlisted for the Best Cultural Event in the Scottish Thistle Awards, organised by VisitScotland.