For the puntastic name alone it's probably worth turning up, just to be able to say you were there.
But the men attending Scotland's inaugural Sew Macho event in Glasgow next week will return home with something even more important to boast about. They'll also know how to hem a pair of trousers, mend a rip in the knee of a much-loved pair of jeans or - the Holy Grail for most fashion-forward chaps - sew on a button.
The first three-hour class takes place on November 10 and is the brainchild of 27-year-old Glaswegian Jenny McCreary, a fashion business graduate and former bridal-wear designer. She has been sewing since she was 15 but for the last two years she has been running courses for women in Glasgow, Dundee and Aberdeen under the banner Sew Confident. Now she has decided that knowing how to manage a needle and thread isn't just a skill for the distaff side.
"Sew Macho is a stepping- stone course for men who want to get their foot on the sewing machine pedal and learn how to mend and tailor their own jeans and shirts," she said.
The men-only class costs £30 and will have only eight members to begin with - but then all revolutions have to start somewhere, and in this case it will be at the best place possible: the beginning. "The first thing we're going to be doing is going over how to use a sewing machine," she added.
"We'll be threading it, talking about stitches, all the basics. Then we're going to be learning about hemming, then we'll go on to mending. Then if we've got time, we might go on to sewing buttons."
Well, nobody said it was going to be easy.
Of course there's nothing that unusual about men who can sew. London's Savile Row is full of them, and the famous street continues to produce tailors of distinction such as Patrick Grant, the suave Edinburgh-born co-presenter of TV hit The Great British Sewing Bee.
He's the man who more than any other has dispelled the notion that sewing is for women, and it's in part the success of that programme that convinced Ms McCreary there was a growing number of men who want to learn these skills she can teach.
"I think it probably does come from things like The Great British Sewing Bee, which has guys on it," she said. "Someone will be sitting at home with his girlfriend going, 'Hang on, there's an HGV mechanic on there ...'" Still, there are differences to the way men and women approach sewing and needlework, she added.
"The contrast is that girls come and want to make new things whereas I'm expecting the guys to want to fix existing garments. So it's more of a money-saving thing than saying, 'Let's make some new things for the house'."
So she doesn't expect to see a Sew Macho participant running up a new set of curtains for the parlour? "I don't think so."
And there is one other thing that will mark the Sew Macho class out as different: its venue. "My other classes are aimed at girls so all the venues I use are cute and twee," said Ms McCreary.
"We'll make bunting then have some afternoon tea. It's all very feminine. So I thought the only way I'm going to get guys here is to have a manly venue which they're not going to be embarrassed to go to."
Her solution? She's holding the first Sew Macho meet-up in a pub - Dram, on Woodlands Road in Glasgow. But don't think you'll be able to sink pints while you stitch and patch: the beers are for afterwards. Sew there.
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