ONCE more, Glasgow has shown it can host the best of world sporting events with the Emirates Arena providing the stage for the British British Davis Cup tennis team's victory over the United States.
Andy Murray said this was one of the most special atmospheres he has every played in. And there's little doubt the roar of the crowd, the hoarse voices stretched to breaking point and the palpable excitement all played a part in influencing events on court.
But this success story is only the most recent in a series which confirms the city as a top centre for marketing and hosting sporting events.
Last year, Glasgow enjoyed worldwide applause for its staging of the Commonwealth Games with almost 5,000 athletes from 71 different nations arriving to enjoy - and delight - the city. There was also the fantastic Scottish success of the hosting of the Ryder Cup.
What's been proven is that investment in sporting arenas in the the city, whether in the form of the Emirates Arena, the Tollcross Swimming Centre and the Hydro, can not only result in attaining financial gold, but an acknowledgement and appreciation for the city you simply can't put a price on.
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