ASSEM ALLAM, the Hull City owner, looks to have been thwarted in his controversial bid to change the club's name after the Football Association announced its membership committee had made a "unanimous recommendation" to its council to reject the request.

Allam wanted to rebrand his side 'Hull Tigers' as part of an effort to build a more attractive brand to market overseas.

However, in a statement the FA said that its membership committee had made the recommendation to the council after "consultation with stakeholders within and outside of the game". The statement added that a full vote would be taken as planned on April 9 and that Hull were able to respond with a new submission, having been sent the written reasons.

There was no immediate response from Allam, but he is unlikely to give up without a fight on the proposal, as he vowed to walk away from the club if the move was not approved.