Guinness PRO14 officials have made it clear that the decision to expand into South Africa could just be the start of a drive into new markets.

Encouraged by the overwhelmingly positive mood at the official launch in Dublin of this year’s Championship, Martin Anayi, the chief executive, emphasised that they are still open for further offers. “Any expansion has to fulfil certain criteria,” he added.

“Any expansion has to have player welfare in mind – logistically how do you get there, what time zone is it in? Are teams going to add to the league and commercially is that [expansion] going to add to things. If you answer ‘yes’ to all those things then you will look at it.”

He is reported to be in talks with groups in North America while rival franchises in South Africa are keeping a close eye on what happens to the Cheetahs and Southern Kings as they head into the PRO14.

If it is a success, they may also seek a switch from Super Rugby at the end of the current deal in 2020. Anayi also refused to rule out the possibility of expansion within Europe.

For the South Africans who are joining when this season’s tournament kicks off next week, the overwhelming mood is excitement, says Niell Jordaan, the Cheetahs back row.

“To be ambassadors for South African rugby in the PRO14 is a huge honour, I just hope we can add to the high quality of rugby that is already being played here,” he said.

“The guys are excited to travel to Europe. It is going to be tough. Consider that when we are in summer in South Africa, it is going to be winter here.”