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The rebirth of Haute Couture

Sixty years ago Christian Dior unveiled his first collection to an electrified audience. It was dubbed The New Look and it launched a golden age of design. By Barry Didcock

PARIS was cold on the morning of February 12, 1947. The temperature had dropped to -6˚C overnight and, though France's journalists were on strike, the shivering capital woke to the news that the government had reduced the daily bread ration from 350g to 200g.