STIRLINGSHIRE-based Boë Gin has achieved a surge in sales to £8.53 million in its latest financial year, from £1.12m in the prior 12 months, and propelled its parent company’s profits higher.
Parent company Stiffy’s Shots achieved operating profits of £1.26m in the 12 months to February 28, up from £128,481 in the prior financial year, on the back of Boë Gin’s rapid growth.
Read More: Ice-cream maker wins M&S supply contract
Gin accounted for the vast bulk of the turnover of the Throsk-based company, with other sales by Stiffy’s Shots totalling £660,321, down from £916,967 in the prior financial year.
The Boë Gin range now comprises Scottish gin, and the flavoured, full-strength Boë Passion and Boë Violet offerings as well as three liqueurs, peach and hibiscus, Scottish bramble, and spiced orange. The other sales of Stiffy’s Shots come from other flavoured liqueurs and ciders, marketed under the Stivy’s brand.
Directors and shareholders Andrew Richardson, Carlo Valente and Graham Coull are focusing on gin as they aim to continue the domestic and international growth of their business, which now employs about 15 staff.
Read More: Ian McConnell: Pound on ropes with no sign of sorry Brexit circus packing up soon
Mr Richardson highlighted exports of the passion-fruit and violet-infused Boë gins to Spain.
Boë Violet was launched at the end of 2016 and was listed by supermarket group Morrisons in 276 of its stores across the UK.
By October 2018, additional listings at 50 UK stores had been secured with Morrisons. Boë Gin can now be found in more than 11,000 cocktails bars, restaurants and pubs across the UK. Boë Passion was launched in February.
Read More: Ian McConnell: Strong SNP support, not Farage fixation, should clarify Brexit reality for May
Mr Richardson said: “We have expanded very rapidly from having a focus on Scotland, to Boë being enjoyed across the UK and beyond. Our ambitions are big. We’ve been at the forefront of flavoured gin in the UK and are also exporting Boë Violet and Boë Passion to Spain. There are many opportunities in the UK and internationally to grow the business much further.”
Why are you making commenting on The Herald only available to subscribers?
It should have been a safe space for informed debate, somewhere for readers to discuss issues around the biggest stories of the day, but all too often the below the line comments on most websites have become bogged down by off-topic discussions and abuse.
heraldscotland.com is tackling this problem by allowing only subscribers to comment.
We are doing this to improve the experience for our loyal readers and we believe it will reduce the ability of trolls and troublemakers, who occasionally find their way onto our site, to abuse our journalists and readers. We also hope it will help the comments section fulfil its promise as a part of Scotland's conversation with itself.
We are lucky at The Herald. We are read by an informed, educated readership who can add their knowledge and insights to our stories.
That is invaluable.
We are making the subscriber-only change to support our valued readers, who tell us they don't want the site cluttered up with irrelevant comments, untruths and abuse.
In the past, the journalist’s job was to collect and distribute information to the audience. Technology means that readers can shape a discussion. We look forward to hearing from you on heraldscotland.com
Comments & Moderation
Readers’ comments: You are personally liable for the content of any comments you upload to this website, so please act responsibly. We do not pre-moderate or monitor readers’ comments appearing on our websites, but we do post-moderate in response to complaints we receive or otherwise when a potential problem comes to our attention. You can make a complaint by using the ‘report this post’ link . We may then apply our discretion under the user terms to amend or delete comments.
Post moderation is undertaken full-time 9am-6pm on weekdays, and on a part-time basis outwith those hours.
Read the rules here