COVID-19 has had a huge impact on our society, unlike anything most of us have ever experienced.

Physical distancing creates barriers beyond the one-metre range of hearing aids. The use of masks muffle the voice and cover the mouth stopping lip-reading. For us affected by deafness, these measures worsen existing anxiety, isolation and feelings of exclusion. Add in self isolation and people with a hearing loss are at a huge communication disadvantage. We know that people affected by deafness are more likely to have poor mental health due to the barriers they face daily: the use of white goods in the kitchen, others who haven’t learned to communicate properly and TV without captions. Then there are work meetings, communication with colleagues and the use of technology.

At deafscotland we are calling it the communication virus because it parallels our day-to-day work. We also see a missed opportunity. If everyone had been taught BSL at school, then these barriers would be much less. And if Scotland had a Communication Strategy, everyone could communicate with each other.

Before lockdown, every day, over 1,000,000 Scots were isolated from life and living because of their deafness. It would be fair to say that this lockdown is giving everyone insight into the isolation deaf people face and we hope people will remember and support a change to the way we communicate in Scotland. Communication is everyone’s business!

We have seen a doubling of enquiries, mostly from anxious relatives of an older person who cannot use the phone. It is worth remembering that hearing aids are assistive, not corrective. There are many environments that are too busy or noisy for them to have much effect.

On the plus side, many older deaf adults are using smart technology to contact family and friends. They are not very IT literate but have managed to contact others by internet. Online services and mobile technology allow deaf people to communicate in ways a landline telephone didn’t. I live in Renfrewshire and a group called “ROAR” – Reaching Older Adults in Renfrewshire - is making huge inroads in the digital world with its clubs and their members.

With an aging population, it is important to remember that age-related hearing loss is common. We should plan and manage it better and look at our public spaces. A lot could be done quickly, cheaply and effectively to improve communication for us all. What we want to see is more helplines that provided SMS, webchat and whose operators know how to respond to Next Generation Text calls. All white goods to flash as well as beep. Door entry systems that are visual as well as audio. Standard symbols used in public buildings. Flashing alarms in toilets as well as halls and rooms. A national deaf awareness campaign.

Many people believe hearing loss is a sign of getting older, to be expected and tolerated. It is and it isn’t! We can take more action to prevent loss by reducing the risks from infection, vibration and excessive exposure to noise. There are many reasons for hearing loss. There is no single ‘cure’ but there are a range of solutions for society. Society disables people by failing to meet their communication needs.

In these extraordinary circumstances and times, we want Scotland to recover better and be an Inclusive Communication Nation because: It’s the correct approach for a human rights respecting country, and it makes economic sense as the talents of people have been overlooked for too long.