IT is a hugely popular drama depicting the life of British aristocracy which is said to have boosted sales of everything from sherry to period properties and inspired a new generation of Violets, Daisies and Matthews.
Now a small Scottish town is gearing up to cash in on the Downton Effect, with an episode of the hit ITV costume drama filmed at Inveraray Castle expected to be one of the highlights of this year's festive viewing.
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