APEX Hotels has moved to strengthen its senior leadership team as part of plans to realise its growth ambitions.
The Edinburgh-based firm, which has hotels in Dundee, Glasgow, London, Bath, and Perthshire, announced this morning that Scottish hospitality veteran Stewart Campbell had joined as a non-executive director.
He joins as Apex bids to expand through an “ambitious growth strategy” unveiled last year, under which it plans to add to diversify its portfolio beyond its traditional city centre locations. Last summer it acquired the Pine Trees Hotel in Pitlochry as part of the move to take the Apex brand into more rural areas.
READ MORE: New Inverclyde distillery assembles heavyweight team
Mr Campbell has operated more than 100 hotels in the UK and Ireland, from limited service to luxury, in a career which has included a spell as managing director of Glasgow-based hotel management firm Redefine BDL Hotels. It operates major hotels for a big-named brands such as Hilton, ibis, and Marriott around the UK.
Apex said the Hebridean, who entered the industry as an accountant from PwC in 2003, brings a wealth of knowledge and experience of all types of hotel transactions to the firm. He holds several directorships in hospitality businesses and over the years has held ownerships interests in a range of hotel assets.
Ian Springford, chairman of Apex Hotels, said: “It’s an exciting time at Apex Hotels, where we are continuing to invest in the business. Stewart brings a wealth of knowledge and experience of the sector, both at an operational level and on the acquisition and opening of new hotel properties to support our growth ambitions. I am delighted Stewart is joining us and I am very much look forward to working with him.”
READ MORE: Edinburgh firm Apex Hotels snaps up 'classic Scottish country house'
Mr Campbell said: “It is a privilege to join such a strong hospitality business at such an exciting time for the industry. I have long admired Apex Hotels which deliver an exceptional guest experience in key hotel markets throughout the UK. The company’s values of trust, passion, friendliness, and teamwork align with my own personal values which is important for me.
“I look forward to working with the board and the whole Apex Hotels team to continue the success story by delivering fantastic guest experiences in great hotels assets.”
Why are you making commenting on The Herald only available to subscribers?
It should have been a safe space for informed debate, somewhere for readers to discuss issues around the biggest stories of the day, but all too often the below the line comments on most websites have become bogged down by off-topic discussions and abuse.
heraldscotland.com is tackling this problem by allowing only subscribers to comment.
We are doing this to improve the experience for our loyal readers and we believe it will reduce the ability of trolls and troublemakers, who occasionally find their way onto our site, to abuse our journalists and readers. We also hope it will help the comments section fulfil its promise as a part of Scotland's conversation with itself.
We are lucky at The Herald. We are read by an informed, educated readership who can add their knowledge and insights to our stories.
That is invaluable.
We are making the subscriber-only change to support our valued readers, who tell us they don't want the site cluttered up with irrelevant comments, untruths and abuse.
In the past, the journalist’s job was to collect and distribute information to the audience. Technology means that readers can shape a discussion. We look forward to hearing from you on heraldscotland.com
Comments & Moderation
Readers’ comments: You are personally liable for the content of any comments you upload to this website, so please act responsibly. We do not pre-moderate or monitor readers’ comments appearing on our websites, but we do post-moderate in response to complaints we receive or otherwise when a potential problem comes to our attention. You can make a complaint by using the ‘report this post’ link . We may then apply our discretion under the user terms to amend or delete comments.
Post moderation is undertaken full-time 9am-6pm on weekdays, and on a part-time basis outwith those hours.
Read the rules here