East Asian-inspired lifestyle brand KENJI has opened the doors to its first Scottish store as it joins the impressive brand lineup at Silverburn.
Silverburn guests can now enjoy a high-tech, interactive retail experience when visiting the new KENJI store, which offers a selection of homeware, stationary, fashion accessories, tech gadgets and Japanese snacks.
The store also features a digital component through the KENJI app, allowing visitors to adopt virtual characters, explore digital fashion, and engage socially online, blending physical and virtual retail experiences.
KENJI will celebrate its Scottish debut on Saturday, December 13, with a fun, family-friendly launch event. Visitors can look forward to meeting KENJI’s much-loved mascots, enjoying an in-store DJ, and snapping up exclusive opening-day treats and offers all designed to bring the playful spirit of KENJI to life.
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David Pierotti, General Manager of Silverburn, said: “Welcoming KENJI to Silverburn as their first Scottish location marks another proud milestone for us in 2025 and brings a fresh dimension to our offering with its eclectic product offering and innovative digital features.
“Now open just in time for the festive season, KENJI’s much-loved plushies, stylish stationery, quirky homeware, fashion accessories and tech gadgets will make perfect Christmas gifts that I’m sure will be a hit with our guests.”
Eddie Shepherd, Managing Director of KENJI UK, said: “Silverburn’s dedication to delivering memorable guest experiences mirrors our own mission to create playful, creative spaces so it’s the ideal first Scottish home for our brand.
“We look forward to welcoming Silverburn visitors to our new store, and to the grand opening event on Saturday 13th December where they’ll step straight into the colourful, curious world of KENJI and get a first taste of everything that makes our brand so loved.”
